Caroline Thomason's Media Tips, Dietitian Insights, and Assignments
Let's get acquainted!
Hello! I am coming off of a press trip to Phoenix where I met the amazing Jill Schildhouse. After talking for 5 seconds, she convinced me that I needed a substack to connect with all of you more regularly!
If you don’t know me yet, HI!!! I am so glad you’re here. I’m a dietitian + diabetes educator, freelance writer, and brand spokesperson! I currently write at outlets like Eat This, Well+Good, SHAPE, Health, Clean Plates, Forbes, and more.
What to expect
Every week I’ll be coming to you with expert insights and industry tips plus I will regularly be putting out calls for pitches, upcoming assignments, and brand work!
How to connect with writers for earned media coverage
Do’s and don’ts for pitching writers
Round-ups of upcoming assignments and published work
Calls for pitches + a process for pitching me
And any other FAQs you have!
I would love it if you respond to this first Substack with your number one burning question for a nutrition writer right now!!
Calls for pitches, Upcoming assignments, etc.
New assignments will be here every week!! Depending on the season, I am writing 10-20 stories per month right now.
Clean Plates: Surprising Ways Cannabis (or CBD) Can Improve Your Health
Looking for brand recs and nutrition experts to interview here! This will be a mix of CBD and THC-based products.
Clean Plates: Healthy Beverage Alternatives for Better Blood Sugars (DUE 9/15)
Focusing on expert recommendations and lower sugar, better-for-your-blood sugar options here!
SHAPE: Best Gifts for Nurses (DUE 9/15)
This is a massive round-up that focuses on self-care for nurses and nurse-specific gifts that our healthcare heroes will appreciate this season. Product recs are very welcome!!
I pitch some editors once a month so if you have any relevant pitch ideas send them my way!
In particular, these kinds of pitches are working well right now:
TikTok trends
Blood sugar/diabetes story angles
Holiday gift guides
I tried it stories
Recently Published
ETNT: The Unhealthiest Pancakes at 10 Major Breakfast Chains—Ranked!
ETNT: 10 Best & Worst Balsamic Vinaigrette Dressings, Say Dietitians
SHAPE: The 13 Best Electrolyte Powders of 2023, Tested and Reviewed
Health.com: The 8 Best Juicers of 2023
Clean Plates: 8 Dietitian-Approved Habits to Increase Your Protein Intake
Well+Good: I'm an RD—Here are 5 Sneaky Ways Stress Changes Your Diet
Well+Good: 7 Nutrient Deficiencies Causing Fatigue You May Not Suspect
Well+Good: 14 Intuitive Eating RDs To Follow on Instagram for a Better Relationship With Food
Forbes: 5 Health Benefits of Bone Broth
Forbes: How Much Caffeine Is Too Much, According To Experts/Science
Forbes: How to Lose Thigh Fat
Recent Interviews
Verywell Fit: Are Meal Delivery Kits Worth the Investment?
EatingWell: The #1 Snack to Buy at Costco to Lower Inflammation, According to a Dietitian
EatingWell: What Does Potassium Do?
Medical News Today: How resistant starch may help people with non-alcoholic fatty liver disease
MindBodyGreen: Sip This Antioxidant, Anti-Inflammatory Drink Daily For Faster Recovery
One final request from me…
I would love it if you share this with your friends to spread the word!
Talk to you guys next week!
Woohoo! New subscriber here. You're amazing!
Welcome to Substack Caroline! It's great to have another dietitian and freelancer on here :)